What is Attitude?

Attitudes are individuals' general affective, cognitive and intentional responses toward objects, other people, themselves, or social issues. Attitudes are evaluative statements - either favourable or unfavourable - concerning objects, people or events. They reflect how one feels about something. As individuals, we respond favourably or unfavourably towards many things: co-workers, bosses, our own appearances etc. The importance of attitudes lies in their link to behaviour. When an employee says, "I like my job" he or she is expressing their attitude about work.


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Principles of Management and Organisational Behaviour Topics